SALESFORCE CERTIFICATION MCC-201 THE LATEST EXAMINATION QUESTIONS AND ANSWERS COME OUT

Salesforce certification MCC-201 the latest examination questions and answers come out

Salesforce certification MCC-201 the latest examination questions and answers come out

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Salesforce MCC-201 (Marketing Cloud Connect Essentials) Exam is designed to test the knowledge and skills of professionals who want to integrate Salesforce Marketing Cloud with Salesforce CRM. MCC-201 exam evaluates the candidate's ability to connect, configure, and manage Marketing Cloud Connect to ensure seamless data synchronization between Marketing Cloud and Salesforce CRM. It is a certification exam that provides a competitive edge to marketing professionals and Salesforce administrators who want to enhance their skill set and add value to their organization.

Salesforce MCC-201 (Marketing Cloud Connect Essentials) Certification Exam is designed to validate the knowledge and skills of individuals in integrating and managing Salesforce Marketing Cloud with other Salesforce products. Marketing Cloud Connect Essentials certification exam is ideal for professionals who are responsible for configuring, implementing, and managing Marketing Cloud Connect.

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Valid MCC-201 Exam Question | Latest MCC-201 Exam Question

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Salesforce MCC-201: Marketing Cloud Connect Essentials is an exam that is designed to test your knowledge about the Marketing Cloud Connect Essentials. Marketing Cloud Connect Essentials certification is essential for professionals who are looking to demonstrate their skills in managing and integrating Salesforce Marketing Cloud with Salesforce Sales and Service Clouds. MCC-201 Exam is suitable for marketing cloud administrators, developers, and consultants who want to ensure they have the necessary knowledge and skills to integrate Salesforce Marketing Cloud with their existing Salesforce environment.

Salesforce Marketing Cloud Connect Essentials Sample Questions (Q69-Q74):

NEW QUESTION # 69
Northern Trail Outfitters has determined they will initially deploy messaging to email and SMS channels, but also plan for social advertising. Customer data originates within their point-of-sale system which communicates to Marketing Cloud in real-time via API. They want to configure their customer data for long-term cleanliness and maintainability.
Which two best practices should be utilized? (Choose 2 answers)

  • A. Configure Contact Builder to automatically generate a unique subscriber key.
  • B. Regularly merge duplicate contacts to keep tracking data accurately.
  • C. Define the subscriber key as a unique value that does not relate to a specific channel.
  • D. When using an external database of record, utilize that system's identifier as the contact key.

Answer: C,D


NEW QUESTION # 70
Northern Trail Outfitters (NTO) wants email subscribers to adopt their app. They are investigating using MobileConnect features since over 90% of their subscribers provide a Mobile Phone Number when registering.
Which three considerations should be made before implementing MobileConnect?
Choose 3 answers

  • A. Not all countries are supported by MobileConnect.
  • B. Opting in for messages can only be done via inbound message.
  • C. Inbound messaging only works with local Long or Short Codes.
  • D. NTO would be charged by mobile operators directly for messages.
  • E. Long and Short Codes are not available for all countries.

Answer: A,C,E

Explanation:
Three considerations that should be made before implementing MobileConnect are:
Long and Short Codes are not available for all countries. Long codes are local phone numbers that can be used for sending SMS messages in some countries, while short codes are special numbers that can be used for sending SMS messages in other countries. However, not all countries have long codes or short codes available or supported by MobileConnect.
Inbound messaging only works with local Long or Short Codes. Inbound messaging is the ability to receive SMS messages from subscribers in response to outbound messages or keywords. This feature only works with local long codes or short codes that match the country of the subscriber's mobile number.
Not all countries are supported by MobileConnect. MobileConnect relies on mobile operators and aggregators to deliver SMS messages to different countries, but not all countries have these services available or supported by MobileConnect.
NTO would not be charged by mobile operators directly for messages, as they would pay for message credits or bundles through Marketing Cloud billing. Opting in for messages can be done via inbound message or other methods, such as web forms or APIs. Reference: https://help.salesforce.com/s/articleView?id=sf.mc_moc_mobileconnect_overview.htm&type=5


NEW QUESTION # 71
A customer is creating a re-engagement campaign. The Campaign only targets subscribers who have had emails fail at send time due to held status within the last 60days. The goal is to send an SMS to the subscribers asking them if they want to update their email address.
What should a consultant recommend to meet the criteria?

  • A. Use SQL Query and Import activities from Automation Studio to inject the subscribers into a data extension used as an Entry Source by Journey Builder
  • B. Use Tracking Extract, File Transfer, and Import activities from Automation Studio to inject the subscribers into a data extension used as an Entry Source by Journey Builder.
  • C. Use SQL Query and File Transfer activities from Automation Automation Studio to inject the subscribers into an API Event used as Entry Source by Journey Builder
  • D. use Data Extension Extract and Import activities from Automation Automation Studio to inject the subscribers into a CloudPage used as an Entry Source by Journey Builder

Answer: C


NEW QUESTION # 72
Northern Trail Outfitters is investigating implementing MobileConnect to allow SMS messaging in their UK, Germany, and Swiss subsidiaries. Each subsidiary has its own business unit and they are trying to determine if a single long code could be used for all markets.
What functionality would tie to additional long code Implementation?

  • A. Do they need to support UTF-8 characters in their SMS?
  • B. Do they need to have independent reporting on SMS sends by country?
  • C. Do they need to support inbound messages in each country?
  • D. Do they need to support different From Names by country?

Answer: C


NEW QUESTION # 73
A user in the MC wants to use salesforce custom object data for segmenting and personalization.
How should the consultant approach this requirement?

  • A. Sync contact and custom objects with Data Stream and send from Synchronized Data Extension with Salesforce email send. Ensure there is a lookup relationship to a contact or lead record.
  • B. Create a custom report type that contains the contact or lead ID, email address, and custom object data, then from the marketing cloud, import into a Salesforce Data extension. Use AMPScript in the email to call data
  • C. Export report data from the sales cloud and import into a marketing cloud synchronized data extension. Use a filter activity to produce a sendable data extension. Create an email send activity in Automation Studio
  • D. Map the custom objects to the profile center and use the email editor to insert the custom data. Create a user-initiated send to associate the email to the largest audience and return tracking data.

Answer: B


NEW QUESTION # 74
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